Whats HOT
Latest Posts
Soy Power Shines at Historic Rainbow Bridge
I was furious the minute I saw it. Blue spray paint defaced the bronze historical marker attached to a large stone south of Lake City near Rainbow Bridge, a favorite destination where I take my dad, mom and trusty red heeler, Maggie, for Sunday drives.
I snapped a photo of the crude star scrawled across the marker in mid-August and posted it on social media to express my disgust. While outraged Facebook friends posted hundreds of comments lamenting the vandalism, few solutions emerged.
I’m no graffiti removal expert and didn’t know what to do next, so I turned to Google. My search led me to Natural Soy Products’ graffiti remover. Not only did the product promise to remove paint, but this eco-friendly solution is made from American-grown soybeans. When I found out the company is based in Brooklyn, Iowa, I was sold and ordered two bottles of Graffiti Remover.
I was still nervous, though. Was I doing the right thing?
Rainbow Bridge spans generations of history
Iconic Rainbow Bridge has spanned the Raccoon River for more than a century southwest of Lake City and is an outstanding example of Iowa engineer James B. Marsh’s rainbow arch design. Hundreds of bridges with this distinctive “rainbow” profile were constructed in the 1910s and 1920s, mainly in the Midwest, though few remain.
Despite its storied history, the local Rainbow Bridge has long been a target for graffiti. Still, I kept thinking this latest act of vandalism had gone too far. I didn’t want to inflict more damage, though, in my attempt to clean up the mess.
Putting soy power to work
When my bottles of Graffiti Remover arrived, I rounded up a vegetable scrub brush, some rags, fresh water and my dog. We headed out to Rainbow Bridge late that afternoon to get to work.
While the Graffiti Remover label recommended waiting at least 10 minutes after spraying the cleaner, impatience got the best of me. I tried scrubbing off the paint after several minutes and was delighted to see promising results. In less than 15 minutes, I cleaned the entire marker and stone.
Always curious, I wanted to learn more. “Our products utilize the powerful, natural properties of soy,” said Joe Barber, president and CEO of Natural Soy Products, who responded to my inquiry. He added that soybean oil and soy methyl esters can be processed into a variety of useful products, from household cleaners to industrial applications.
Many of these products have evolved from innovations in the soy biodiesel industry. It’s exciting to see soy-based technology not only protecting history at Rainbow Bridge, but creating new solutions that will benefit our families and communities for generations to come.
(I first shared this story on my Facebook page in an abbreviated form. Ann Clinton, editor of the Iowa Soybean Review magazine, asked me to write the story for the Iowa Soybean Association‘s magazine. I was happy to oblige, and the piece you just read here appeared in the November 2017 issue. But wait–there’s more! I also wrote a different version of the story for Farm News‘ annual soybean section in the fall of 2017. Here’s the story below.)
Cleaning Up with Soy Power: Iowa Company Redefines Eco-Friendly Cleaning Solutions
Environmentally-friendly cleaning products often make big promises, but the results don’t always live up the hype—unless soybeans are involved.
“Soy works great for cleaning products, lubricants and more,” said Craig Lang, former Iowa Farm Bureau Federation president and a farmer from Brooklyn, Iowa. “These products have come about because of innovations in the soy biodiesel industry.”
Soy-based cleaners and other soy-based products are a specialty of Natural Soy Products in Brooklyn, which uses soy oil and soy methyl esters to produce a wide array of consumer and industrial products. “I’ve seen some really amazing things with these bio-based products,” said Lang, who has worked with Natural Soy for almost three years. “They are highly effectively.”
The Graffiti Cleaner, for example, is used by customers from California to Chicago and beyond. Soy-based products like this not only clean up messes, but they can help protect water quality.
“Water quality is an issue that needs to be at the forefront,” said Joe Barber, president and CEO of Natural Soy Products LDT, a division of the Clean Environment Company. “A lot of chemicals get put down drains every day. Environmentally-friendly, soy-based cleaning products offer an alternative and can be part of the solution to improving water quality.”
Growing new opportunities in Iowa
Established in 2013, Natural Soy Products is owned by Ken Budke, a U.S. Army veteran and retired Cedar Falls dentist from Cedar Falls who’s an entrepreneur at heart. When Budke saw the potential of soy-based solutions for home and industrial use, he knew he was on to something, Barber said.
“Our products work, because they utilize the powerful, natural properties of soy,” Barber said. “Soybean oil and soy methyl esters can be processed into many different products that benefit consumers and local soybean farmers.”
Household cleaning products from Natural Soy Products and the Clean Environment Company range from barbecue grill cleaner to hand degreasers to pet shampoo, along with toilet bowl cleaners and bathroom cleaners that make lime removal simple.
“Just because these are environmentally-friendly products doesn’t mean they don’t work,” said Barber, who noted that Natural Soy Products work well at home and in hospitals, nursing homes, businesses and more. “They are tough enough to get the job done, but gentle enough that you can get the product on your skin and it won’t cause any harm.”
Other soy-based products from the company are geared towards industrial use and perform well in harsh, dirty environments, Barber said. Lubricant sticks for the railroad industry are designed to protect the wheel/rail interface. These soy-based sticks offer higher lubricity than the traditional petroleum-based lubricants, providing greater maintenance and replacement cost savings. The solid material also provides a targeted application that greatly reduces maintenance costs.
Other soy-based industrial products from the company include an asphalt release concentrate that prevents asphalt from adhering to the bodies of dump trucks. A concrete sealer from Natural Soy Products includes a common ingredient that adds a plastic component to make this product even more effective.
“We have the ability to recycle Styrofoam and dissolve it into the soy blend,” Barber said. “If anything is spilled on top of the sealed concrete, this makes it easy clean up the mess.”
Iowa’s best-kept soy secret
Many of these innovative products were showcased in late August when Natural Soy Products welcomed guests from Expedition Farm Country 2017, a two-day bus tour of eastern Iowa ag hosted by the Iowa Food & Family Project.
“Natural Soy Products has to be one of Iowa’s best kept secrets,” said Shannon Latham, vice president of Latham High-Tech Seeds, which helped sponsor Expedition Farm Country to help urban consumers learn about Iowa agriculture. “What impresses me most is these products are industrial-strength, effective cleaners and lubricants, yet they’re safe for the environment.”
Latham also appreciates that Natural Soy Products is owned by a veteran, led by farmers and committed to supporting youth organizations like 4-H and FFA.
As Expedition Farm Country guests learned, a majority of Natural Soy Products’ production is located in the east-central Iowa town of Brooklyn, where the company has two locations. The company also has an office in Waterloo in the Cedar Valley TechWorks campus. The company employs about 10 people and is always looking for growth opportunities.
“Since we’re a small company, it can be challenging to compete with big corporations,” Barber said. “We’re identifying new ways to expand our distributor network and retail presence, though, while offering our products at a competitive price.”
While Natural Soy Products is based in Iowa, many of the companies’ products, especially the eco-friendly household cleaners, have found some of the most receptive markets far from the Midwest. Home cleaning products from the Clean Environment Company, for example, are popular on the East Coast and West Coast, while Natural Soy Products items have seen the most demand from the Rockies to the Ohio/Indiana region.
“While the majority of our sales are outside Iowa, we’re trying to change this,” Barber said.
Some of the company’s products can be found at Brothers Market in Parkersburg, for example. As more people hear about the benefits of home-grown soy solutions, the message is resonating with people, said Barber, who welcomes new inquiries from retailers wanting to carry items from Natural Soy Products and the Clean Environment Company.
“We need to make decisions today that will benefit our children and our children’s children,” Barber said. “Agriculture and soy products can be a big part of this.”
What are your best cleaning tips?
So I’m curious–do you have any favorite cleaning products or eco-friendly cleaning tips? If you do, feel free to leave a comment. I’d love to hear from you.
Here’s one of mine for cleaning those awful burned-on kitchen messes that happen sometimes, even to the best cooks:
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you value intriguing Iowa stories and history, along with Iowa food, agriculture updates, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.Also, if you or someone you know could use my writing services (I’m not only Iowa’s storyteller, but a professionally-trained journalist with 20 years of experience), let’s talk. I work with businesses and organizations within Iowa and across the country to unleash the power of great storytelling to define their brand and connect with their audience through clear, compelling blog posts, articles, news releases, feature stories, newsletter articles, social media, video scripts, and photography. Learn more at www.darcymaulsby.com, or e-mail me at yettergirl@yahoo.com.
Talk to you soon!
Darcy
P.S. Thanks for joining me. I’m glad you’re here.
Copyright 2017, Darcy Maulsby & Co.
Does Accuracy Even Matter Anymore?
Maybe I’m old-school, but I find myself longing for the days when journalists—or anyone writing content and sharing it with others—at least attempted to get the facts straight.
Is this an unreasonable request? It seems so, in this era of fake news and being “first rather than accurate.”
That’s why this issue bugs me so much.
It started last week when I saw an article in an online ag news outlet about how 2017 yields weren’t dampened by wet harvest conditions. Then I saw that the article quoted some grain marketing specialists, including my friend Karl from Iowa, although they called him Carl. The errors didn’t stop there.
Instead of listing his proper title of risk management team leader, the writer called him a “risk leader.” Wow—there’s a big difference between a risk leader and a risk management leader, I’d say.
I couldn’t resist e-mailing Karl.
From: Darcy Maulsby [mailto:yettergirl@yahoo.com]
Sent: Wednesday, November 01, 2017 10:13 AM
To: Karl
Hey Karl,
I see that you’re now Carl, risk leader. Cool title! 🙂
Hope you’re doing well.
Take care,
Darcy
From: Karl
To: Darcy Maulsby <yettergirl@yahoo.com>
Sent: Wednesday, November 1, 2017 10:19 AM
HAHAHA!!!
What’s even worse is I spelled out my name, first and last, to him, and my job title.
I believe he was an intern and was past the point of caring.
From: Darcy Maulsby [mailto:yettergirl@yahoo.com]
Sent: Wednesday, November 01, 2017 10:24 AM
To: Karl
Oh no–you handed him the info. on the silver platter, and he still screwed it up! Yes, definitely past the point of caring. Good thing he’s not a grain marketer. 🙂
From: Karl
To: Darcy Maulsby <yettergirl@yahoo.com>
Sent: Wednesday, November 1, 2017 10:22 AM
Exactly.
And the hits keep coming
Then I had my own brush with inaccurate reporting. I offering a history program and book signing in central Iowa recently. The event was covered in the local press, which was great, until I spotted three errors in one 22-word sentence.
I learned that I moved to Granger (not true—I still live in the country near Lake City and Yetter), my latest book came out last September (not exactly–it was released Sept. 4, 2017), and my book is called “Dallas County Images.” (Strike three. It’s “Dallas County,” which is part of Arcadia Publishing’s Images of America series).
Before I even read the article, I knew something was wrong, because a friend e-mailed me and asked if it were true that I had moved to Granger. (I lived near Granger from 2001-2006, and while it’s a great place, I have no plans to move back.) Oh boy.
Let’s bring accuracy back
So these two recent examples left me with one question. Why were there so many careless errors that the writers could easily have avoided?
I know we’re all human and make mistakes. Believe me, through the years I’ve had plenty of typos and mistakes creep into my writing that has been published in print and online. Still, I try to get it right by:
• Becoming a world-class listener
• Taking good notes
• Asking questions for clarification
• Doing my homework (such as checking the proper spelling of names, titles, dates, etc.)
• Requesting that the source (when appropriate) review information for factual accuracy
• Striving to do better and tell the most accurate, interesting stories possible
While these are helpful tips for any of us who want to become better communicators, they are essential for professional communicators. I don’t believe it’s unfair to hold professional communicators to a higher standard.
After all, accuracy isn’t old-fashioned, even if it is increasingly rare. It’s vital for clear communication that positions you as a trusted resource—an advantage that will never go out of style.
What’s your take?
So now I’d like to hear from you. What are your pet peeves when it comes accuracy (or the lack thereof) in communication? Join the discussion, and leave a comment.
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you value intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.Also, if you or someone you know could use my writing services (I’m not only Iowa’s storyteller, but a professionally-trained journalist with 20 years of experience), let’s talk. I work with businesses and organizations within Iowa and across the country to unleash the power of great storytelling to define their brand and connect with their audience through clear, compelling blog posts, articles, news releases, feature stories, newsletter articles, social media, video scripts, and photography. Learn more at www.darcymaulsby.com, or e-mail me at yettergirl@yahoo.com.
Talk to you soon!
Darcy
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
Always Alert-How to Stay Safe in Any Situation
What was that? None of us knew what was going on at first, and I was confused—and alarmed.
It happened on the bright, sunny morning of October 16, as hundreds of us were gathered at 9 a.m. in the ballroom of the downtown Marriott Hotel in Des Moines for the Iowa Hunger Summit. I thought this would just be another routine meeting to cover. Boy, was I wrong.
After opening remarks from Ambassador Kenneth Quinn, president of the World Food Prize Foundation, and Iowa Farm Bureau Federation President Craig Hill, five former U.S. Department of Agriculture secretaries (including Tom Vilsack, Ed Schafer, Mike Johanns, Ann Veneman, and Dan Glickman) stepped on stage for a panel discussion. (You can read my recap of the panel discussion in my article “Hungry for Answers” in Farm News.)
Suddenly there was a ruckus from the back of the ballroom. There were voices shouting, although I couldn’t make out the words at first. Everyone began looking around to see what was going on. Was this a surprise part of the program?
Suddenly a small group of young men holding a large white banner painted with red lettering marched down the aisle. It soon became evident they were chanting about “hell no GMOs” over and over. A slender young woman dashed after them, capturing the footage on her cell phone.
It also became clear this group intended to stand between the bewildered audience and row of former ag secretaries on stage, as the protestors belted out their angry chant. I don’t know exactly how long the group took over the Iowa Hunger Summit, but it seemed much longer than it probably was.
It appeared that most of the audience, myself included, froze in shock, desperately hoping someone would take control of the situation.
Finally, a tall gentleman dressed in a business suit demanded that the protestors leave, herding them at times towards the side exit doors, since the group showed no signs of leaving voluntarily. One protestor nearly knocked over Iowa Public Television’s camera near the side of the stage as he and his cohorts continued shouting.
The spectacle didn’t come to an end until the protestors turned to face the audience as they were escorted out of the side doors, bellowing, “Shame, shame, shame” all the way.
While I breathed a big sigh of relief as the Iowa Hunger Summit proceeded without incident, I couldn’t help but think about the mass shooting in Las Vegas just days before. I also started thinking how vulnerable all of us were in that ballroom, if the worst had happened.
What if the worst had happened?
I started researching personal safety and situational awareness and am now rethinking the way I view the world. In many ways, these safety tips boil down to the power of observation, a tool I use daily as a writer and encourage you to use, as well.
• Think ahead. A 2014 study from the Federal Bureau of Investigation (FBI) found that most active shooter events end in 2 minutes or less. This means you have little time to think if you’re caught in this situation. You’ve got to have a plan ahead of time, since you may only have seconds to act.
• Know your natural tendencies. When any sort of emergency arises, be it an active shooter or even a fire, the natural response for most people, surprisingly enough, is to not do anything. It’s human nature to freeze up in emergency situations. Another bias that keeps us from taking action is our natural tendency to follow the crowd. If we see that everyone else is locked up by inertia, we tend to act the same. Be aware of these forces, and prepare to counteract them.
• Visualize for safety. When you enter a public space, whether it’s a hotel meeting room, restaurant, airport, theater or other venue, take note of the exits. Also, put yourself in position so you can observe as much of your surroundings as possible. Try to sit with your back against the wall, for example, not the larger room where someone can come up behind you.
• Stay in “condition yellow.” This means you’re relaxed but always alert. Remaining aware of your surroundings will give you a head start if an emergency arises. Some safety experts call this ABO (Always Be Orienting). Don’t get so absorbed in your smartphone, for example, that you fail to pay attention to the world around you.
• Establish baselines and look for anomalies. Know what’s normal in a given situation. If something seems out of the ordinary, keep an eye on it.
• Play the “A” game. The “A” game, or awareness game, means you take note of details everywhere you go, from the gender, hair color and clothing of the person behind the counter at the convenience store to the number of exits you see in the theater. This game trains you to be mindful of your surroundings and can help you create a plan of action wherever you go.
• Call 911. If you find yourself in the midst of an emergency, get to safety as soon as possible, and then call 911. Don’t assume someone else already has.
It takes practice to truly pay attention to what’s going on around you, but this skill can a long ways in keeping you from appearing like an easy target. You want to get to the point where situational awareness is just part of your daily routine, much like looking both ways before you cross the street.
Don’t be paranoid, just mindful. Honing your powers of observation will pay big dividends and might even save your life.
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too. Talk to you soon!
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
6 Ways to Motivate Yourself to Write—Even When You’re Not in the Mood
Seems like hardly a week doesn’t go by when someone asks me about how to get published or how to muster enough discipline to write in the first place. Since I think I have a touch of attention-deficit/hyperactivity disorder (ADHD), I rely on 6 methods that may seem a bit unorthodox, but they work. (By the way, they also work for other areas of your life, not just writing.)
1. Think in terms of wealth. Your discipline will begin to kick in the moment you embrace the idea that writing is the basis of all wealth. This may or may not mean monetary wealth. Depending on the project, wealth might mean a paycheck. In other cases, wealth might mean sharing valuable ideas that help others, or simply enjoying the therapeutic process of putting ideas in a tangible form.
2. Call b.s. on writer’s block. Trust me—writer’s block is a myth. It doesn’t exist. Writing is an extension of thinking, so if you’re struggling, it’s not writer’s block; it’s thinker’s block. Stop blaming your lack of creativity and productivity on some mysterious, external force over which you have no control.
3. Prime the pump. If you have thinker’s block (and I definitely do from time to time), you’re not reading enough. You’re not listening enough. You’re not asking enough questions. You’re not making time every day to think. You’re not feeding your curiosity. Develop a mindset to perpetually hunt for insight. Even if I only have a few minutes to read each day, I explore everything from content marketing books to non-fiction history to biographies of serial killers—whatever strikes my fancy. Not only does this spark my motivation to write, but it helps me collect stories, catchy phrases, quirky quotes and memorable metaphors. I save all these gems in a “swipe file” (a basic, simple Word document) that I tap into to jump start the writing process.
4. Chill out and rest. I’m the first to admit I’m horrible at this. I’m trying to do a better job of getting my full 9 hours of sleep a night for greater focus and mental alertness during the day. (Yep, my body does best with 9 hours. Your body will tell you what works best for you.) Also, when I make time during the week to unplug and space out for a little while, my brain recharges and gives me a new shot of writing motivation. Fantastic, isn’t it, that building healthy breaks is essential to writing? You now have my permission to go take a nap.
5. Just do it for 10 minutes. Often the hardest part of any writing project is just getting started. Challenge yourself to write for 10 minutes. That’s it. Just 10 minutes. If you’re like me, I bet you’ll pick up some momentum fast, and you won’t want to quit. Even if you do stop at 10 minutes, you’ve still made progress. Way to go!
6. Lower your standards. For a recovering perfectionist like me, it has taken a lifetime to learn this. (I’m still working on this lesson, by the way.) Perfect is the enemy of good, and a good writing project completed is vastly superior to a perfect writing project that exists only in your head.
I hope these tips help you on your journey to becoming a better communicator. If you have any tips that have worked for you, let me know. Write on!
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
6 Steps for More Effective and Less Confrontational Conversations!
When was the last time you changed your mind? Not about something fairly inconsequential, like what to eat for supper tonight, but about a pivotal issue where you took a stand but later changed your mind?
Probably not lately. Maybe never.
It was an intriguing question posed by fellow writer Tamar Haspel–a question that still has me pondering its ramifications a few weeks after Haspel’s visit to Iowa.
“Many people go into conversations about food and agriculture with the expectations of changing others’ minds,” said Tamar Haspel, a Washington Post columnist who accepted the Iowa Food and Family Project’s invitation to tour Iowa farms in late September and learn more about Midwest agriculture. “We need to stop talking past each other.”
Yes, we need to stop talking past each other, I thought after Haspel uttered these sentiments during a breakfast meeting at the Iowa Machine Shed. It appeared that a lot of of the other ag leaders around the table with me were thinking the same thing.
If we believe we need to stop talking past each other, we need to understand more about how humans make decisions. Scottish philosopher and historian David Hume figured it out more than 200 years ago, Haspel noted, when he stated that reason is merely the “slave to the passions.”
“Why are we so bad at evaluating evidence?” asked Haspel, who is a Cape Cod oyster farmer and award-winning journalist who covers food supply issues, including biotech, pesticides, antibiotics, organics, nutrition and food policy.
Blame the confirmation bias, the human tendency to search for, interpret, favor and recall information that confirms one’s preexisting beliefs.
“Think about where the presets are on your car or truck radio,” said Haspel, who spoke at Drake University to approximately 50 people, including myself, on Sept. 27 during a public forum hosted by the Iowa Food and Family Project. “Think of the news sources you turn to and the people you follow on social media. All of us tend to live in our silo surrounded by people who think like us.”
How does all this play out with food and agriculture? Consider the facts. Farmers are mostly rural (no surprise) and Republican, based on campaign contributions reported to the Federal Election Commission. Activists and journalist are almost the exact opposite in these areas, Haspel said.
“This means farmers, activists and journalists are coming at food and agriculture issues with two completely different sets of values,” Haspel added.
6 steps for more effective conversations
This also means facts alone often aren’t persuasive. “So how do we communicate about food and farming? There are no good answers,” Haspel acknowledged.
Still, she offered six key steps to foster better communication, especially regarding food and agriculture topics:
1. Be persuaded that dynamics like the confirmation bias are real. While people often feel like they are rational human beings, everyone is susceptible to less-than-rational thinking. It’s time to re-evaluate the nature of certainty. “Are you right about everything?” Haspel asked the audience, who chuckled at the question. “So what aren’t you right about? It’s very difficult for us to spot where we go wrong, yet it’s easy to spot where others go wrong.” Two key questions keep Haspel awake at night as she strives to address her confirmation biases. “What do I get wrong? What am I not seeing? When you ask these questions, you go out into the world a little more circumspect,” she said.
2. Reconsider bias. Not only does everyone have biases, but bias is a necessary part of the human condition, Haspel said. “Expecting people to be objective is unfair.”
3. Drop “anti-science” from your vocabulary. “There’s science to say anything,” Haspel said. “When this plays out in the GMO debate, saying, ‘You’re anti-science’ translates as ‘you’re an idiot and I’m not.’”
4. Vet your sources. Assess the credibility of news sources, and seek various points of view. “I try to make sure my Twitter feed has lots of people I don’t agree with, along with people I agree with,” Haspel said.
5. Acknowledge truth on both sides. During her tour of Iowa farms, Haspel observed how many farmers feel beleaguered and lead with their defense. She also understands where this mindset comes from, as some audience members at Drake quizzed her about whether large-scale farming changes farmers’ motivations and turns agriculture into a profit-driven operation only. Other audience members questioned farmers’ commitment to protecting water quality and stressed the need for more regulation. “I talked with Iowa farmers who are definitely stewards of the land,” Haspel said. “But are there farmers who aren’t doing it right? Yes, there’s a minority for whom these criticisms apply. Since there is justice in some of the criticism, maybe that can help us find some common ground.”
6. Find intelligent people who disagree with you, and listen. “It’s so easy for us to talk to people who agree with us,” Haspel said. “I try to find the smartest person I know who doesn’t agree with me, and I listen carefully.”
Opening minds, acknowledging truth
I was fascinated by what I was hearing. I also wanted to talk this through with a colleague who attended Haspel’s lecture. I reached out to Gretta Irwin, a home economist and executive director of the Iowa Turkey Federation.
“Tamar opened our minds by helping us understand how we form opinions,” Irwin told me. “She also provided great examples of how we need to be open to thinking about questions, acknowledging truths on both sides, admitting where improvements can be made and learning more about the perspective of the opposing view.”
When questioned about modern agriculture, Haspel did a great job presenting both perspectives of the issue, Irwin added. “She clearly showed there’s no simple solution to issues facing agriculture.”
I also checked in with Sean McMahon, executive director of the Iowa Agriculture Water Alliance.
“Tamar’s comments that we can all be more introspective and work to better understand the other side’s perspectives resonated with me. Welcoming constructive dialogue, in the spirit of continuous improvement, can help further efforts.”
He also liked Haspel’s emphasis on storytelling, as did I. “Tamar’s advice that we should seek to influence through storytelling rather than through facts, figures, and science also struck a chord with me. By putting a human face on efforts and progress, we can reach more people with our story.”
Haspel encourages people to visit farms, have face-to-face conversations with farmers, try to see the benefits of all kinds of agriculture and find common ground, when possible. “If we can do nothing else, we can be kind,” Haspel said. “The common commitment to feeding people can also get us past the rhetoric.”
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.
If you’re hungry for more stories of Iowa history, check out my top-selling “Culinary History of Iowa: Sweet Corn, Pork Tenderloins, Maid-Rites and More” book from The History Press. Also take a look at my latest book, “Dallas County,” and my Calhoun County” book from Arcadia Publishing. Both are filled with vintage photos and compelling stories that showcase he history of small-town and rural Iowa. Order your signed copies today! Iowa postcards are available in my online store, too.
Let’s stay in touch. I’m at darcy@darcymaulsby.com, and yettergirl@yahoo.com.
Thanks,
Darcy
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
6 Steps for More Effective and Less Confrontational Conversations
When was the last time you changed your mind? Not about something fairly inconsequential, like what to eat for supper tonight, but about a pivotal issue where you took a stand but later changed your mind?
Probably not lately. Maybe never.
It was an intriguing question posed by fellow writer Tamar Haspel–a question that still has me pondering its ramifications a few weeks after Haspel’s visit to Iowa.
“Many people go into conversations about food and agriculture with the expectations of changing others’ minds,” said Tamar Haspel, a Washington Post columnist who accepted the Iowa Food and Family Project’s invitation to tour Iowa farms in late September and learn more about Midwest agriculture. “We need to stop talking past each other.”
Yes, we need to stop talking past each other, I thought after Haspel uttered these sentiments during a breakfast meeting at the Iowa Machine Shed. It appeared that a lot of of the other ag leaders around the table with me were thinking the same thing.
If we believe we need to stop talking past each other, we need to understand more about how humans make decisions. Scottish philosopher and historian David Hume figured it out more than 200 years ago, Haspel noted, when he stated that reason is merely the “slave to the passions.”
“Why are we so bad at evaluating evidence?” asked Haspel, who is a Cape Cod oyster farmer and award-winning journalist who covers food supply issues, including biotech, pesticides, antibiotics, organics, nutrition and food policy.
Blame the confirmation bias, the human tendency to search for, interpret, favor and recall information that confirms one’s preexisting beliefs.
“Think about where the presets are on your car or truck radio,” said Haspel, who spoke at Drake University to approximately 50 people, including myself, on Sept. 27 during a public forum hosted by the Iowa Food and Family Project. “Think of the news sources you turn to and the people you follow on social media. All of us tend to live in our silo surrounded by people who think like us.”
How does all this play out with food and agriculture? Consider the facts. Farmers are mostly rural (no surprise) and Republican, based on campaign contributions reported to the Federal Election Commission. Activists and journalist are almost the exact opposite in these areas, Haspel said.
“This means farmers, activists and journalists are coming at food and agriculture issues with two completely different sets of values,” Haspel added.
6 steps for more effective conversations
This also means facts alone often aren’t persuasive. “So how do we communicate about food and farming? There are no good answers,” Haspel acknowledged.
Still, she offered six key steps to foster better communication, especially regarding food and agriculture topics:
1. Be persuaded that dynamics like the confirmation bias are real. While people often feel like they are rational human beings, everyone is susceptible to less-than-rational thinking. It’s time to re-evaluate the nature of certainty. “Are you right about everything?” Haspel asked the audience, who chuckled at the question. “So what aren’t you right about? It’s very difficult for us to spot where we go wrong, yet it’s easy to spot where others go wrong.” Two key questions keep Haspel awake at night as she strives to address her confirmation biases. “What do I get wrong? What am I not seeing? When you ask these questions, you go out into the world a little more circumspect,” she said.
2. Reconsider bias. Not only does everyone have biases, but bias is a necessary part of the human condition, Haspel said. “Expecting people to be objective is unfair.”
3. Drop “anti-science” from your vocabulary. “There’s science to say anything,” Haspel said. “When this plays out in the GMO debate, saying, ‘You’re anti-science’ translates as ‘you’re an idiot and I’m not.’”
4. Vet your sources. Assess the credibility of news sources, and seek various points of view. “I try to make sure my Twitter feed has lots of people I don’t agree with, along with people I agree with,” Haspel said.
5. Acknowledge truth on both sides. During her tour of Iowa farms, Haspel observed how many farmers feel beleaguered and lead with their defense. She also understands where this mindset comes from, as some audience members at Drake quizzed her about whether large-scale farming changes farmers’ motivations and turns agriculture into a profit-driven operation only. Other audience members questioned farmers’ commitment to protecting water quality and stressed the need for more regulation. “I talked with Iowa farmers who are definitely stewards of the land,” Haspel said. “But are there farmers who aren’t doing it right? Yes, there’s a minority for whom these criticisms apply. Since there is justice in some of the criticism, maybe that can help us find some common ground.”
6. Find intelligent people who disagree with you, and listen. “It’s so easy for us to talk to people who agree with us,” Haspel said. “I try to find the smartest person I know who doesn’t agree with me, and I listen carefully.”
Opening minds, acknowledging truth
I was fascinated by what I was hearing. I also wanted to talk this through with a colleague who attended Haspel’s lecture. I reached out to Gretta Irwin, a home economist and executive director of the Iowa Turkey Federation.
“Tamar opened our minds by helping us understand how we form opinions,” Irwin told me. “She also provided great examples of how we need to be open to thinking about questions, acknowledging truths on both sides, admitting where improvements can be made and learning more about the perspective of the opposing view.”
When questioned about modern agriculture, Haspel did a great job presenting both perspectives of the issue, Irwin added. “She clearly showed there’s no simple solution to issues facing agriculture.”
I also checked in with Sean McMahon, executive director of the Iowa Agriculture Water Alliance.
“Tamar’s comments that we can all be more introspective and work to better understand the other side’s perspectives resonated with me. Welcoming constructive dialogue, in the spirit of continuous improvement, can help further efforts.”
He also liked Haspel’s emphasis on storytelling, as did I. “Tamar’s advice that we should seek to influence through storytelling rather than through facts, figures, and science also struck a chord with me. By putting a human face on efforts and progress, we can reach more people with our story.”
Haspel encourages people to visit farms, have face-to-face conversations with farmers, try to see the benefits of all kinds of agriculture and find common ground, when possible. “If we can do nothing else, we can be kind,” Haspel said. “The common commitment to feeding people can also get us past the rhetoric.”
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.
If you’re hungry for more stories of Iowa history, check out my top-selling “Culinary History of Iowa: Sweet Corn, Pork Tenderloins, Maid-Rites and More” book from The History Press. Also take a look at my latest book, “Dallas County,” and my Calhoun County” book from Arcadia Publishing. Both are filled with vintage photos and compelling stories that showcase he history of small-town and rural Iowa. Order your signed copies today! Iowa postcards are available in my online store, too.
Let’s stay in touch. I’m at darcy@darcymaulsby.com, and yettergirl@yahoo.com.
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
Mediterranean Delights: Iowa Ag Influences Syrian-Lebanese Church Dinner
Call it controlled chaos. Anyone who has ever helped with a church fundraising dinner knows just how hectic, harried and fun it can be to work together to prepare the meals. That’s especially true at St. Thomas Orthodox Church in Sioux City.
“It’s a lot of work and requires all hands on deck,” said Erica Stickney, a chairperson who helps coordinate St. Thomas’s popular Syrian-Lebanese dinner, which was held on Sept. 10 this year.
“While it can get a little frustrating at times when things get really busy and the kitchen’s hot, you remember that it’s about friendship and love, including love for God and the community.”
Homemade dinners at this year’s Syrian-Lebanese dinner, which was served from 12:30 p.m. to 6 p.m., cost $13 each, with a portion of the proceeds going to The Warming Shelter, a non-profit charity in Sioux City. While this year’s menu served plenty of Mediterranean favorites, many had a Midwestern twist. “Traditionally the meat would have been lamb, but we use beef, because we’re in Iowa,” Stickney said.
The menu included:
• Kibby (or kibbeh). This tasty meatloaf is made with lean ground beef and cracked bulgur wheat, seasoned with cinnamon and allspice.
• Yabrah. Much like cabbage rolls, yabrah includes cabbage leaves that are rolled and stuffed with a spiced blend of beef, rice and tomatoes. “We rolled 5,515 of these this year,” said Sue Stevens of Sioux City. “It’s rewarding to hear our guests say the cabbage rolls are perfect.”
• Lubee. This simple, yet satisfying side dish, features green beans in a tomato and meat sauce.
• Ruz. This Syrian favorite includes buttery white rice accented with tiny orzo pastas.
• Salata. This Syrian salad is enhanced with the church’s special dressing made of oil, vinegar, lemon juice and seasonings.
• Talamee. These big, round loaves of Syrian bread are indescribably tasty, report church members.
• Baklawa. Sometimes called baklava, this classic Mediterranean dessert is made with phyllo pastry dough, butter, and walnuts in a sweet syrup.
Diverse influences create beloved traditions
While St. Thomas is located in the heart of Sioux City, the parish’s heritage, much like its dinner specialties, reflects a mix of Mediterranean and Midwestern influences. The church was founded in 1916 to serve the needs of Arab Christian immigrants, many of whom came to the area to work in the Sioux City Stockyards or local meatpacking plants. Today’s members embody a diverse background of Mediterranean, Russian, Serbian and Romanian heritage.
“Historically, Sioux City has been very welcoming and accepting of newcomers,” said Father Lucas Rice, who has served the St. Thomas parish more than six years. “When I came here, I was also blown away by how much the people of Siouxland love the St. Thomas church dinner.”
While no one’s sure exactly how long St. Thomas’s congregation has been hosting the dinner (anywhere from 50 years to nearly 80 years, depending on who you ask), there’s no doubt that people mourned the loss of the dinner when the church discontinued it for a few years.
“We hadn’t hosted the dinner in three years, because our church demographics were changing and the older generation was stepping down,” said Stickney, who noted that previous generations cooked without recipes and made their own phyllo dough. “The younger generation had to decide the next steps, and we decided to carry on the tradition.”
Before the older generation retired, younger cooks in the church worked side by side with the experienced cooks so they could observe each step of the process. “We would stop them as they added ingredients so we could determine the measurements and write the recipes,” Stevens said. “While we follow the recipes, we taste the food as we prepare it to make sure it’s right.”
Church members prepared to serve 1,400 dinners on Sept. 10. The process started three weeks before the dinner. “We begin by clarifying the butter,” said Stickney, who noted that 236 pounds of butter are used to prepare the cookies, rice and more. “Clarified butter has the milk solids removed and influences the taste and look of the food.”
The bread is baked on the Saturday right before the dinner, and the rest of the dishes are prepared fresh the day of the church dinner. “I love to come back for this dinner,” said Rick Stevens of Lincoln, Nebraska, whose family has been part of the St. Thomas parish for generations. “This is home.”
Clarified Butter
Slowly melt butter in pan on low heat. Be careful not to boil. When butter is completely melted, carefully skim all of the milk fat from the top and discard fat. The result is pure gold butter. This is used in most Arab recipes.
Ghraybeh (Lebanese Butter Cookies)
1 cup clarified butter
1 cup powdered sugar
2 cups flour
With hand mixer, whip butter until creamy pale and fluffy. Add sugar, and mix until fluffy. Using a large rubber spatula, blend in flour a little at a time.
Roll dough into balls and place on cookie sheet. Press to flatten. Work quickly so dough doesn’t get too soft. Bake in preheated oven (300 degrees) until cookies are firm, 10 to 12 minutes. Don’t let cookies get brown. Remove cookies from pan and let cool.
Baklawa (also known as Baklava)
4 cups finely chopped walnuts
2 cups clarified butter-melted
1/8 cup granulated sugar
2 packages phyllo dough (20 sheets per package)
Combine walnuts with sugar and 1/4 cup butter so mixture forms a ball when squeezed in your hand.
Grease a large baking sheet with butter. Place one package of phyllo carefully on to baking sheet. Spread walnut mixture on top evenly. Carefully place second package of phyllo
on top of walnut mixture. Carefully take off top five layers of phyllo.
Butter the top layer of phyllo dough on the pan, and then place a single layer of phyllo on top of buttered layer. Repeat until all lawyers are back on to pan. Put butter on top layer. Cut into diamond shapes.
Bake in preheated, 375-degree oven for 25 minutes. Remove from oven. Pour a little butter on the top evenly. Place pan back into the oven for another 20 minutes or so, until the baklawa is golden brown.
Remove pan from oven and place on cooling rack. Immediately pour syrup mix (see recipe below) evenly on top of entire pan. Let pan sit for one day. Allow syrup to soak through the entire dessert. You may want to re-cut baklawa before removing from pan.
Syrup for Baklawa
2 1/2 cups granulated sugar
1 1/2 cups water
1 tablespoon lemon juice
In a pan, heat water and sugar until boiling. Once mixture starts to boil, add the lemon juice. Cook for another 15 minutes until the syrup starts to thicken. Remove pan from heat, and set aside to cool.
Barazek (Sesame Cookies)
1 cup butter
1/2 cup sugar
1 egg
1/2 teaspoon vanilla
3 cups flour
1/4 teaspoon salt
1 teaspoon baking powder
1/2 cup milk
3 tablespoons pistachios chopped
1 egg white
3 tablespoons sesame seeds
Preheat oven to 350 degrees. Cream butter and sugar with electric mixer until light and fluffy. Add egg and vanilla, continue beating. In separate bowl, mix flour, salt and baking powder. Stir flour mixture gradually into butter mix, alternating with milk.
Knead dough on lightly floured surface. Divide dough into two parts. Roll each piece into a circle, and cut into rounds. Place pistachios on a cookie sheet; spread evenly. Place dough rounds on top of pistachios, and press lightly. Beat the egg bite and then brush the tops of cookies. Sprinkle with sesame seeds. Bake about 15 minutes, or until golden brown.
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.
If you’re hungry for more stories of Iowa history, check out my top-selling “Culinary History of Iowa: Sweet Corn, Pork Tenderloins, Maid-Rites and More” book from The History Press. Also take a look at my latest book, “Dallas County,” and my Calhoun County” book from Arcadia Publishing. Both are filled with vintage photos and compelling stories that showcase he history of small-town and rural Iowa. Order your signed copies today! Iowa postcards are available in my online store, too.
Let’s stay in touch. I’m at darcy@darcymaulsby.com, and yettergirl@yahoo.com.
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
Tell Your Story—But How?
You hear it everywhere these days. “You’ve got to tell your story,” you’re told, whether you’re a farmer, a business professional or you’re someone trying to get your message across to your local or federal lawmaker.
It’s a refrain Sen. Joni Ernst emphasized when she spoke at the 2017 Iowa Ag Summit in Des Moines in August. “I know I always say, ‘Tell me your stories,’ but they are essential as we create the next Farm Bill,” she said. “I can share your stories with others on the Senate Ag Committee, especially those who are far removed from rural America.”
“Tell your story” also popped up again when I interviewed Brad Greenway, a South Dakota pork producer and 2016 America’s Pig Farmer of the Year. Created by the National Pork Board, this program honors a U.S. pork producer who excels at raising pigs using the We Care ethical principles and is committed to sharing his or her farming story with the American public.
“If we don’t share our stories, who will?” asked Greenway, who has traveled from Stanford University to Vienna, Austria, to speak to influential audiences about modern agriculture from the farmer’s point of view. It’s a perspective that’s not often heard, yet it’s essential, as Greenway and Ernst know.
So this begs the question—HOW do you tell your story? Storytelling is a role that can feel a little—or a lot—unsettling when you’re much more comfortable driving a tractor, raising livestock or growing crops.
As someone who knows farming and has worked as a professional communicator for 20 years, here are my top 5 storytelling tips to get you started:
1. Become a story detective. It’s amazing how many people I’ve interviewed through the years who don’t think they have an interesting story. That’s when I take off my farmer cap and put on my “detective cap” to dig a little deeper. Then I find out you own 30 restored Farmall tractors and love to go on tractor rides. Perhaps I learn you’ve mastered your mom’s molasses cookie recipe and have the blue ribbon to prove it. Or maybe I discover that you’re an avid learner when it comes to conservation practices on your farm, or you have a first-hand knowledge of why crop insurance is so important. All these things are interesting to others, trust me. They are also potential stories.
2. Know your audience. So you’ve identified some things that are important to you. Now the big question becomes, “What’s important to my audience?” The answer is vital to how you present your story. When I write an article for Farm News, I start by visualizing a farmer I know who might be interested in the topic and think, “What information can I share that would be most valuable to Bill?”
3. Learn how to listen. Knowing your audience is only possible when you listen to their needs, wants, concerns and aspirations. Ask plenty of questions, and truly listen to the answers. Put on your detective cap one more time to uncover the common ground you share with your audience. Then you’ll be better prepared to present your story in a way that resonates with your audience.
4. Pay attention to detail. Always be concise, since fewer words tend to deliver more power. Yet share enough relevant details (from the sights, sounds and smells to the emotions the topic stirs in you) to make your story come alive. Great storytelling is as much art as a science. Study the methods of people you encounter who are good storytellers, learn from them and keep practicing.
5. Don’t stop. Sharing your story isn’t a once-and-done. It’s an ongoing process, but the payoff is worth it. Keep at it, and you can become a trusted voice who provides a valuable resource for people (sometimes very powerful, influential people) who want to hear your stories. Like Brad Greenway said, if those of us in agriculture don’t share our stories, who will? I think we all know how that story goes.
By the way, if you want more storytelling tips or would like to share your own stories with me, I’d love to hear from you.
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.
If you’re hungry for more stories of Iowa history, check out my top-selling “Culinary History of Iowa: Sweet Corn, Pork Tenderloins, Maid-Rites and More” book from The History Press, as well as my Calhoun County” book from Arcadia Publishing, which showcases the history of small-town and rural Iowa. Order your signed copies today! Iowa postcards are available in my online store, too.
Let’s stay in touch. I’m at darcy@darcymaulsby.com, and yettergirl@yahoo.com.
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
About me:
Some people know me as Darcy Dougherty Maulsby, while others call me Yettergirl. I grew up on a Century Farm
The Hotel Pattee and I are Hosting a Party—And You’re Invited!
What are you doing on Monday evening, Sept. 11? I would like to personally invite you to Perry to the historic Hotel Pattee at 7 p.m. for the debut of Dallas County, my latest non-fiction Iowa history book. It’s all here—drama, crime (Bonnie and Clyde), politics (Dallas County made President Harry Truman the original Comeback Kid), romance, tragedy, mystery, action, adventure, sports, food, agriculture, architecture, science, business, biography, comics and more—all told through more than 100 vintage photos and short stories in 10 chapters.
During this fun event at the hotel (click here for all the details!), I’ll take you on a time-traveling virtual tour of fun, surprising and sometimes shocking Dallas County history highlights. Stick around for the book signing after the program, and then stroll through the iconic Hotel Pattee to tour some of the guest rooms that will be open that evening. Every room in this grand boutique hotel features unique décor that tells the stories of Perry, Dallas County and Iowa history.
I’ve specifically asked that the luxurious Louis Armstrong Suite be open that evening. (In case you’re wondering about the Iowa connection, Louis Armstrong performed in Dallas County in 1954 at the legendary Lake Robbins Ballroom near Woodward and stayed at the Hotel Pattee.)
If nothing else, stop by on Sept. 11 for the homemade cookies the Hotel Pattee’s culinary team is preparing with some of my favorite recipes!
Explore forgotten Iowa history
I am so excited to bring you this new hardcover, illustrated book, which is the first in-depth, non-fiction history of Dallas County, Iowa, in nearly 80 years!
No Iowa county has influenced American history more than Dallas County. It propelled Harry Truman to an unlikely victory in the 1948 presidential campaign, following a fiery speech he delivered to 100,000 farmers on a sweltering September day at the National Plowing Match near Dexter. Just 15 years earlier, a shoot-out near Dexfield Park marked the beginning of the end for infamous outlaws Bonnie and Clyde and the notorious Barrow Gang.
Dallas County, located just west of Des Moines, has produced several major-league baseball players (among them Bob Feller and Hal Manders), a US congressman (David Young), and Nile Kinnick, the 1939 Heisman Trophy winner and University of Iowa football legend whose grandfather George Clarke, of Adel, served as Iowa’s governor from 1913 to 1917.
Today, Dallas County is one of the fastest-growing counties in America and remains a region of opportunity with a rich heritage of small-town living, farming, coal mining, and the immigrant experience.
My 128-page book from Arcadia Publishing (order signed copies here) is filled with intriguing black-and-white, vintage photos on nearly every page, along with stories from Adel, Perry, Waukee, Granger, Woodward, Dexter, Linden, Minburn, Dawson, Dallas Center, Van Meter, Redfield, Bouton, surrounding rural areas and ghost towns.
Here’s a quick list of highlights that make this Dallas County book unique:
1. Many of the images have been donated from private collections.
2. In the early 20th century, Dallas County was one of the biggest coal-mining areas of Iowa. Much of this history, from Waukee to Woodward, is shared in this new Dallas County book. You can also get the inside story in this guest blog post I wrote for Hometown Heritage in Perry.
3. At least two circuses once made Dallas County their home base, including the famous Orton Bros. three-ring circus, where Five generations of the Orton family thrilled audiences for years. The Yankee Robinson Show, a Midwestern traveling circus, made its winter quarters two miles southeast of Granger. The spacious area also provided a place to bury deceased circus elephants. Granger may be the only Iowa town to claim an elephant graveyard.
4. Minburn’s legendary Singing Wheels roller skating show debuted in 1950 and ran through the early 1960s. Local children, high school students from the Minburn Roller Club and adults all participated in the Singing Wheels’ summer performances, which included a new theme every year, eye-catching costumes, and choreographed routines. These shows attracted thousands of people to the Minburn roller skating rink.
5. The Lake Robbins Ballroom, which opened on November 11, 1931, near Woodward, is still a popular entertainment destination and is one of the few remaining ballrooms in Iowa. The legendary Louis Armstrong performed at Lake Robbins in 1954 and stayed at the Hotel Pattee in Perry, where the most luxurious suite in the hotel is named in his honor.
6. Granger became the focal point of a successful New Deal program inspired by Monsignor Luigi Ligutti, who had served Assumption Church in Granger since 1926. Ligutti felt coal camps were an unsuitable environment for children and looked to the land to address the miners’ economic and social challenges. The 225-acre Granger Homesteads, built in 1935, included 50 modern homes, along with approximately four acres each for raising crops and livestock. In 1936, First Lady Eleanor Roosevelt visited the Granger Homesteads and praised the success of the project.
7. The KKK was active in Dallas County, especially Perry, in the early 1920s. Almost 15,000 people witnessed a KKK parade and semi-public meeting in Perry on May 31, 1924.
8. Dallas County is one of the fastest-growing counties in America and remains a region of opportunity with a rich heritage of small-town living, farming, coal mining, and the immigrant experience.
Click here to order your signed copy today! Priceless memories of Iowa history make a great gift, too.
• Series: Images of America
• Hardcover: 128 pages
• Publisher: Arcadia Publishing (September 4, 2017)
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator.
If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.
If you’re hungry for more stories of Iowa history, check out my top-selling “Culinary History of Iowa: Sweet Corn, Pork Tenderloins, Maid-Rites and More” book from The History Press, as well as my Calhoun County” book from Arcadia Publishing, which showcases the history of small-town and rural Iowa. Order your signed copies today! Iowa postcards are available in my online store, too.
Let’s stay in touch. I’m at darcy@darcymaulsby.com, and yettergirl@yahoo.com.
About me:
Some people know me as Darcy Dougherty Maulsby, while others call me Yettergirl. I grew up on a Century Farm between Lake City and Yetter and am proud to call Calhoun County, Iowa, home. I’m an author, writer, marketer, business owner and entrepreneur who specializes in agriculture. Learn more at www.darcymaulsby.com.
Ultra-Local Eating: Jennifer Miller Guides CSA, Iowa Food Cooperative
Jennifer Miller could hardly believe the question. “When will your bananas be ready?” inquired a central Iowa woman who was buying fresh produce through Miller’s Clarion Sage market garden and community supported agriculture (CSA) business near Waukee.
“People are disconnected from where their food comes from,” said Miller, 30, who noted the woman seeking locally-grown bananas is a well-educated business professional. “I’ve even had people look at our heirloom tomatoes and say, ‘I don’t want those,’ because they think they are GMOs.’”
This disconnect isn’t all that foreign to Miller, who grew up in Highland Park, Illinois, a northern suburb of Chicago. “I had no contact with agriculture in Highland Park,” said Miller, who serves as the Iowa Food Cooperative’s member services coordinator.
Miller did have a connection with Iowa, though, through her paternal grandparents, who lived in the Clarion/Rowan area. Her decision to move to Iowa in 2010 was spurred, in part, by a health challenge and new-found passion for healthy eating.
Miller was diagnosed a number of years ago with celiac disease, a serious autoimmune disorder where consuming gluten can damage the small intestine. “I started caring more about cooking and healthy recipes, because I just wanted to feel better,” said Miller, whose gluten-free and vegan recipes on her blog caught the attention of Martha Stewart Living editors, who invited her to develop recipes for them. “That’s what got me into food and agriculture.”
Food can be so much more interesting
After moving to Iowa, Miller got involved with community gardens in the Des Moines area and became a marketing/communications specialist Iowa Food Cooperative, which operates like an online farmers market. In 2013, Miller and her partner, Cody Kilgore, moved to an acreage on the southwest edge of Waukee’s city limits in Van Meter Township so they could operate their own farm.
“It felt like coming full circle,” said Kilgore, who was raised in rural Missouri, worked in the corporate world for nearly 30 years and was ready for a career switch.
The couple planted garlic in the fall of 2013 to start their Clarion Sage market garden. The goal? “We believe in ultra-local and want to feed the community around us,” said Miller, who noted that Clarion Sage primarily serves families within a five-mile radius in southern Dallas County.
Today, Miller and Kilgore raise a wide array of vegetables and herbs, including lettuce, squash, cabbage, carrots, garlic, tomatoes, cucumbers, peppers, potatoes and more, including heirloom varieties that can’t be found in most stores. They offer an online ordering system for added convenience.
“Food can be so much more interesting,” Miller said. “Whether you’re sharing a family meal, providing snacks for your kids or making a favorite recipe, one thing’s for sure: the starting point for all these is good food.”
Six lessons learned about farming and food
As their business evolved, Miller and Kilgore have adjusted their marketing plan to adapt to the often surprising—and sometimes frustrating—buying patterns they’ve observed in the market. The Clarion Sage market garden and CSA have taught them six key lessons, including:
1. Farming is more than production. Raising an abundant crop is just step one, said Miller, who has learned that that marketing and sales are equally important.
2. Mentors matter. “I didn’t grow up gardening, so working for various produce growers in Iowa and beyond taught me so much,” said Miller, who is grateful for leaders like Angela Tedesco who started Turtle Farm near Granger, Jill Beebout from Blue Gate Farm near Chariton and other local food proponents who have mentored her along the way.
3. Buying local adds flavor to life. Clarion Sage’s customers appreciate the “know your farmer” philosophy. Most buyers tend to be in their 30s and 40s with families, or they’re retired and have an interest in good food and time to cook. “Every week we offer our customers about $30 worth of fresh vegetables,” Miller said. “We focus on staple items like lettuce, potatoes, carrots and tomatoes, with the opportunity for more exotic options like stir-fry greens, kale and eggplant.”
4. Catering to consumers can be tricky. While the Clarion Sage CSA is right on Waukee’s doorstep, some consumers don’t want to drive to the farm to pick up vegetables. Some feel they don’t have time, while others don’t like the way the gravel road makes their vehicle dusty. When Miller tried offering delivery, some consumers still rejected this option, citing a lack of time or interest in preparing fresh food. Even full-color newsletters filled with cooking tips and recipes failed to gain much traction with these types of consumers, said Miller, who plans to start selling her produce at the Downtown Farmers’ Market in Des Moines.
5. Urban sprawl is relentless. High-density residential projects are planned for the area near the Clarion Sage’s market garden. “We’re in the bullseye of urban sprawl, which is a challenge,” said Kilgore, who also works as a wedding photographer.
6. Local food pairs well with global flavors. Miller loves ethnic cooking, from Latin American to African. “If you want to add more vegetables to your diet, look to other cultures that don’t have an abundance of meat protein,” said Miller, who encourages people to try vegetables like Cherokee Purple heirloom tomatoes (known for their smoky, complex flavor), fish peppers (which pack more heat), Merlot lettuce (whose dark red leaves offer a mellow flavor) and fingerling potatoes (which taste great fried or roasted).
Food is one of the best parts of life, added Miller, who loves the creativity involved in growing and marketing a crop. “You see a crop through from beginning to end, and you’re producing something that can feed and sustain people. That’s amazing to me.”
Want more?
Thanks for stopping by. I invite you to read more of my blog posts if you want more more intriguing Iowa stories and history, along with Iowa food, recipes and tips to make you a better communicator. If you like what you see and want to be notified when I post new stories, be sure to click on the “subscribe to blog updates/newsletter” button at the top of this page. Feel free to share this information with friends and colleagues who might be interested, too.
If you’re hungry for more stories of Iowa history, check out my top-selling “Culinary History of Iowa: Sweet Corn, Pork Tenderloins, Maid-Rites and More” book from The History Press, as well as my Calhoun County” book from Arcadia Publishing, which showcases the history of small-town and rural Iowa. Order your signed copies today! Iowa postcards are available in my online store, too.
Let’s stay in touch. I’m at darcy@darcymaulsby.com, and yettergirl@yahoo.com.
P.S. Thanks for joining me. I’m glad you’re here.
@Copyright 2017 Darcy Maulsby & Co.
About me:
Some people know me as Darcy Dougherty Maulsby, while others call me Yettergirl. I grew up on a Century Farm between Lake City and Yetter and am proud to call Calhoun County, Iowa, home. I’m an author, writer, marketer, business owner and entrepreneur who specializes in agriculture. Learn more at www.darcymaulsby.com.